Content is King.
That is why this book was written. We wanted to provide a textbook that allowed for real content that had not been massaged by text book publishers. Content that was developed and structured the way teachers actually teach it.
Communication Theory is written for the undergraduate level but can be used throughout the entire major and even included in a capstone curriculum.
Flexibility for all.
Keeping content relevant and fresh is an essential aspect of Communication Theory. We can make substantive updates each semester and enhance the material without charging for the expensive printing of the new "edition." Schools can have control of which chapters are included in Communication Theory and even create chapters and activities to be included in the school’s curriculum.
Searchable text and notes
No need for an index! Just type in the word you are looking for, and you can quickly search not only the entire book, but also all of your notes on the device.
Allows students to tie note taking directly to the relevant content by creating and saving notes based on chapter sections as well as individual presentation slides.
Presentations are included for each chapter that further develop the concepts presented in the material rather than just repeating information.
Use activities that have been tested and used in classes with Communication majors or create your own. Incorporate links to provide opportunities to analyze external content, accept students’ activites online, and send feedback to students directly through the web portal.